M*A*S*H-ish 8: “On Set” by Arlene Alda

In 1983, Arlene and Alan Alda released a book featuring photos and behind the scenes details from the final days of M*A*S*H. The book, The Last Days of M*A*S*H, is a must own for M*A*S*H fans. However, the book was not the first book release by Arlene to feature photos from the set of oneContinue reading “M*A*S*H-ish 8: “On Set” by Arlene Alda”

MishM*A*S*H 23: Licensing Conference Kit

Last month, I reviewed a Licensed Product Kit that was sent to retailers by 20th Century Fox Television highlighting the M*A*S*H licensed products that they could carry in store. This week, we look at the other side of the licensed products strategy by reviewing a packet from a M*A*S*H licensing conference held in 1981. This folderContinue reading “MishM*A*S*H 23: Licensing Conference Kit”